Arjoon
Founder — Business Strategy
"Businesses compound. Campaigns don't."
Founder of ARMEO. Fifteen years operating consumer brands and marketplaces across India and global markets.
Commercial GrowthFounder Advisory
Specialists
Not employees.A specialist network.
Every ARMEO project is delivered by senior practitioners with real operating experience — not junior teams reading from a deck.
The network
LinkedIn
Pawan
Performance
"Measure the model. Not the moment."
Performance lead. Built and scaled media systems for D2C brands from ₹1cr to ₹100cr in ARR.
GrowthMetaGoogle
Yajurr
Brand Identity
"Design decisions are commercial decisions."
Creative director. Identity, packaging and design systems for consumer brands across beauty, food and lifestyle.
Creative DirectionDesign Systems
Fatima
Brand Communications
"Say less. Mean more."
Communications lead. Content, PR and founder narratives that travel across audiences and time.
Creative StrategyContent
Extend the network
Are you a senior practitioner who thinks commercially?
We're always in conversation with specialists who share how we think about work. If that sounds like you, write to us.
arjoon@mlspl.co.in